Since roman times and the gladiators in their arena, we have thought the greatest competitors were those who were bigger, stronger and faster we credited this to their physical stature, their dedication and impeccable morality as good triumphed over evil.
We like to think the person standing at the top of the dais with the trophy above their head is the one who had spent longer in the gym, swam those extra laps or ran that extra hour every day. Sure if you thought logically that is then this would be fair and just, as the one who put the extra miles in should be the one reaping the rewards and shinning in all that glory.
Ah, nostalgia for the good old days of yester year, where champions were champions, looking like adenosis with clear focus and moral intent, bronzed complexions and pure white teeth.
Well this may have been the case way back when, where there was a direct correlation between input and reward. But times have changed, the scientific world has moved on and become clearly accessible, it’s evolved into a world of geneticism, bio-mechanics, of human modification and drug enhancement.
It’s common place for athletes these days to inject vitamin concoctions directly into their veins so as to gain the “pure” benefits.
Every top training facility has their resident physicians, physiotherapists, sports psychologists, conditioners, dieticians, public relations and unfortunately yes legal teams.
Sport has become big business especially when winning could result in instant millionaires with big advertising deals the instant they step off the dais.
More and more sporting icons are gracing our TV stations, promoting underpants, life and medical insurance or tinned fruit as thought they were an intricate part of their sporting success. Some stars are even turning their fame into acting careers gaining a leg up portraying their bad-boy sporting persona as they projecting it onto the silver screen.
Its not all doom and gloom as science isn’t only available to those wishing to skate on the thin ice of the dark side, it have revolutionised the way we coach, the way we train, the way we compete and especially the way we think.
Understanding the greatest asset any athlete has is what has become the most sought after advantage in the sporting arena, it’s the cutting edge technology of the competitive world.
It’s the greatest single influence in deciding whether you will succussed or fall into the heap with all the other physically damaged, almost made it athletes.
Of course we have always had this advantage, it’s always been there with us we just didn’t know it or if we did we had no idea how to tap into it.
It has been idling waiting for you to be put into gear and let rip. Of course it’s our unconscious mind, lets face it its fare more efficient than any externally implanted enhancement, its cost effective and totally programmable. So why don’t we maximise on this free advantage we all have?
The simple answer is it has been underestimated for centuries, human nature is that if something is “free” we give it little value, little credibility, how can something we already have be worth so much and be this amazing advantage?
Socially the more expensive something is the more value we place on it, the big red sports car, the house with the pool, the jewellery! It must be better it cost more surely.
This is due to the fact that we tend to require external reference, others ratification to our decisions. If someone else values it highly then maybe I should too. Maybe there is something more to it than I can see?
The competitors mind is no different, in fact the competitors mind by nature is far more judging of value than the less competitive of us. The urge to win is strong, every conceivable advantage must be played out, and every advantage needs to be explored.